Uh, are you wondering what ETS’s new slogans will be?  They are:

“TOEFL GoLearn!”


“TOEFL GoMentor!”

The trademarks were granted this month. Actually, you can see the “GoLearn!” slogan on the cover of the forthcoming sixth edition of the Official Guide to the TOEFL.

“GoLearn” sounds pretty good, but “GoMentor!” sounds a bit too similar to the idiom “Go Mental” which is considered offensive nowadays.

These will replace “In English with Confidence,” which I kind of like.

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