Over on the LinkedIn (I know, I know), I saw a wonderful post by Peter Pham of PTE Magic which summarized a presentation given at the recent PTE Asia summit in Kuala Lumpur. It mentioned that 63.5 percent of PTE test takers in Asia are women. I think for tracking purposes, “Asia” refers to East Asia and Southeast Asia (and excludes South Asia).
Meanwhile, according to Google Analytics, 63.3% of global visitors to my TOEFL-themed website in 2024 were women.
I generated a report summarizing the demographics of the most recent 39,187 website visitors of whom Google presumed a gender. Interestingly, women visitors outnumbered men in 21 of the top 25 countries sending traffic to the site.
Below is a blurry screenshot of the data. Only in the South Asian market (India, Pakistan, Bangladesh, Nepal) do men outnumber women.
